Content & Research
Seamless Thought Leadership and Awareness at your fingertips
Our original research and content educates enterprise buyers to take action. Technology and service providers in the SAP ecosystem leverage our research and content services to convert passive interest into opt-in GDPR compliant MQL opportunities. Our research and content programs deliver +30,000 leads annually to our client partners.
Ask us about our research topics today
Research Reports
Differentiate yourself by establishing your credibility and align your brand to some of the most exceptional thought leadership and fact-based research in the SAP ecosystem today. We cover the most important ideas and latest trends from across the ecosystem for end-users at every step of their SAP journey.
Select a topic from our research agenda that aligns with your go-to-market priorities and partner with SAPinsider to bring actionable insights to SAP end-users. Then leverage the findings to drive market awareness, fill your pipeline, and engage with your customers.
Technology Insights
Create powerful assets for your content marketing engine. Vendor experts, leaders & clients conduct a briefing with our analyst team to capture the vendor's story for our members, including:
- Technology Roadmap
- Client proof points
- Competitive differentiation
Buyer's Guides
Elevate your voice in the market and establish your solutions as the go-to choice for your potential customers.
- Executive summary of technology adoption trends, relevant fact-based research, strategy essentials and tips for buyers.
- Featured vendor roadmaps, differentiators, value outcomes, and customer use cases.
- Detailed vendor capability assessments
Articles & Case Studies
- Technology Insights brief (2-page) is written and published via our online, newsletter and social channels
- Technology Insights video (10-15 min) is edited and published via our online, newsletter and social channels
- Perpetual use license to brief and video
Fact-based content to drive market awareness, lead-generation, and customer engagement.
Media Awareness Program
Driving Member Awareness for Your Solutions
Monthly Program Details
- 300-500 word blog posts 12 times per year
- Timely news coverage
- Linked to Showcase page
- Tagged to website category
- Social media campaign
- Drives brand impressions
- Editors focus on critical issues
- Who is using your solutions and why
- What is the roadmap for your solutions
- How are they implementing your solutions
- What are the results from your solutions